Rightmove works with buyers to reduce losses …

Rightmove tries to help potential buyers get their finances in order much earlier in the deal process, to reduce failures and speed up deals.

Rightmove’s research among agents found that buyers not knowing what to borrow before requesting visits can be a significant source of time-wasting and delay for buyers and agents themselves.

The first step will see Rightmove launch a massive education program in 2022, teaching buyers the importance of being financially prepared much earlier in the process.

The posts will explain why having a mortgage deal in principle earlier in the process will put buyers in a much more powerful position when they find the property they are looking for, and show an agent and seller that they are a serious and reasonable buyer.

The portal will continue to explain to buyers who also have a property to sell why being a “strong buyer” is essential in today’s rapidly changing marketplace, and how to put their own property on the market before looking. a place to buy puts them in the best possible position.

Potential buyers have been able to access an affordability calculator, fare tables and policy decision trips through Rightmove for more than two years, and in 2022 Rightmove will experiment with further integration of these tools on its platform. -form, so that potential buyers can be better prepared. and therefore better qualified for the agents.

Rightmove says it will work with agents every step of the way to make sure it helps them, and the industry as a whole, improve the move process.

Zoopla advantage

Rightmove Director Dave Cray said: “We know that many buyers currently consider their financial situation quite late in their move and as a result a lot of time and energy can be wasted by both the buyer. and the agent.

“We want to help everyone involved in the relocation process by encouraging more buyers to consider their finances earlier and, as a result, have more confidence in what they can actually afford. We will inform, educate and support buyers with relevant and valuable information which we hope will encourage early review of mortgages and ultimately lead to more mortgage deals in principle earlier in the journey.

“As part of this initiative, we will also be focusing on buyers who also have a property to sell the benefits of bringing their property to market early, to try and help alleviate the shortage of properties that we are experiencing. currently.”


Maria D. Ervin